Company
A Rwandan company with international obligations.
Assranda Group Ltd was established in Kigali to build export capability that meets the expectations of European buyers, institutions and partners — and to keep the value of that work in Rwanda.
Our position
Built for the buyers who ask difficult questions.
International buyers do not need another supplier. They need one whose specifications, documentation and communication hold up under scrutiny — season after season. That is the company we are building.
We are based in Remera, Gasabo, Kigali, and we work with growers, agencies and cargo partners across Rwanda to make that possible.
3 t / week
French beans, year-round
2 t / week
Chillies, habanero year-round
1.5 t / week
Hass avocado, Sep/Oct–Mar/Apr
7 days
Order to delivery
What the company is working towards.
To exceed the high expectations of our customers while achieving an optimum, sustainable shareholder return.
We produce, process, package and export fresh vegetables and fruit to local and international markets, partnering with Rwandan farmers to deliver produce that meets export standards while promoting sustainable agriculture and supporting farmer livelihoods.
- 01To have a significant impact on the welfare of Rwandan farmers through strategic capacity building and market support.
- 02To create a peaceful and enjoyable working environment for our people.
- 03To equip our people to be globally competitive.
- 04To continuously improve our business processes.
- 05To actively participate in the industrialisation of the agricultural sector.
- 06To contribute to the growth of society as we grow the company business.
- 07To be significant players in protecting the green environment of the earth.
- 08To promote food sustainability plans and programmes globally.
Committed weekly capacity.
Fresh French beans
3 tonnes weekly
All year round
Habanero chili
1 tonne weekly
Year-round supply
Bird's eye chili
1 tonne weekly
October to June
Hass avocado
1.5 tonnes weekly
September/October to March/April
Current export market: United Kingdom. Minimum order 2 tonnes per week, maximum export capacity 3 tonnes per week, air cargo via Kigali International Airport.
Four commitments that shape decisions.
Strategic Vision
A long-horizon plan for building export capacity out of Rwanda into demanding European markets.
International Standards
Operating protocols written against EU buyer requirements — traceability, compliance and documentation.
Long-Term Partnerships
Contracted growers, consistent programmes and buyers we intend to supply season after season.
Sustainable Growth
Growth measured in farmer income, product integrity and repeat business — not volume alone.
Leadership
The people accountable for delivery.
Executive Office
Strategy, partnerships and international representation
Operations
Sourcing, grading, packing and cold chain execution
Quality & Compliance
Standards, documentation and buyer requirements
Commercial
Buyer relationships across the UK and European Union
The standards behind the work.
Integrity
We describe our capacity, our product and our timelines exactly as they are.
Excellence
Export grade is a floor, not a target. Product below it never enters the carton.
Innovation
Better handling, better data, better cold chain — improvement measured, not claimed.
Partnership
Buyers and growers both need the relationship to work for it to last.
Responsibility
To the people who grow with us, and to the land they grow on.
Growth
Deliberate, financed and matched to what we can execute properly.